𝗕𝗼𝗼𝗸: Beyond Luxury: The Promise of Emotion 📚
𝗔𝘂𝘁𝗵𝗼𝗿: Carlota Rodben ✍️
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🚀 𝐑𝐞𝐯𝐢𝐞𝐰:
“Beyond Luxury: The Promise of Emotion” written by the author Carlota Rodben is a unique read. This book redefines the concept of luxury. The author has mentioned how the luxury sector can have the transformation by involving innovative ways through the use of AI, AR, VR, etc.
I agree with the author when she has mentioned that luxury buying is emotionally driven. We don’t do luxury shopping to acquire a physical item. It is to gain acceptance within our social circles.
The luxury brands can create a unique connection with their customers via a blend of traditional craftsmanship with cutting-edge technology. Consumers no longer want to be the passive recipient. They are eager to contribute to the brand’s story. This book makes the readers aware about the trajectory of luxury. Gen Z is not just satisfied with a quality product. They look for brands that align with their values and beliefs. They want a luxury experience that resonates with their individuality.
Through this book, the author has shared insights about the ever-evolving world of luxury. This book helped me to understand the true essence of luxury which is beyond the material possessions that we acquire. It is a thought provoking read. The author has used good vocabulary in this book. The writing style of the author is nice. It is an insightful read and I strongly recommend it to my fellow readers. Looking forward to exploring more books by the author.
- 𝗠𝘆 𝗥𝗮𝘁𝗶𝗻𝗴: 5/5
★ Book Is Available On Amazon
Sassy Reviews 